A different approach to access, impact & resonance
BTG WAS FOUNDED BY ZAN MOSTOW TO CAPITALIZE ON HIS TRACK RECORD IN HOLLYWOOD AS AN ACCOMPLISHED MANAGER, PRODUCER AND LEADER OF GLOBALLY-RECOGNIZED MEDIA, ENTERTAINMENT AND CREATOR-LED INITIATIVES.
VISION
The Network-driven Management & New Ventures firm
IN TODAY'S ATTENTION DEPRIVED WORLD, IT'S ALL ABOUT WHO YOU KNOW.
We serve fast growing Startups, Industry Incumbents, and Nonprofits that desire to make an outsized impact.
BTG’s NETWORK-DRIVEN MODEL allows us to reach beyond a single executive's book of business or trusted community to surface the most impactful strategic partnerships and market development opportunities, and form agile teams on-demand to drive results.
We tap into our network of over 500 leaders to identify bullseye growth opportunities in various industries and business stages, and connect to the key relationships required for access.
OUR SOLUTION
A scalable creative network of proven business developers, talent managers, producers and designers, all hand-selected for each project to drive rapid growth
MISSION-DRIVEN CONSULTING
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Use your organization's core mission as the foundation and focus of marketing communications
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Turn loyal customers into Brand Advocates
Defining a clear purpose that resonates with customers, employees, and stakeholders is crucial to building an effective social impact strategy. BTG specializes in helping brands bring purpose to life across their marketing channels. With innovative strategies and our deep understanding of entertainment and consumer behavior, BTG guides brands in crafting compelling narratives and connecting to like-minded partners that engage and inspire socially conscious buyers and consumers.
EXPERIENTIAL DEVELOPMENT & MARKETING
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Connect with your audience in a more meaningful and fun way
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Engage with consumers and business buyers through creative, memorable interactions
BTG are experts with a long record of ROI-producing experiential strategies ranging in implementation from dynamic live events as we typically think of them, to one-off installations that only last for a few hours. These experiences can take place anywhere along the customer journey, and can help your brand build:
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Awareness
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Affinity and loyalty
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Trial
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Multi-channel engagement
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Lead generation
CREATOR PARTNERSHIPS & ENGAGEMENT
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Unlock authenticity and reach with creator and talent collaborations
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Transform influence and engagement into sales
For brands that understand the power of collaboration and how to connect engagement to sales, the quickly evolving content creation landscape offers extensive opportunities for brands to thrive and succeed - with the right partners. By embracing the Creator Economy and effectively engaging with creators and talent, BTG helps companies build brand awareness and establish lasting relationships with their target audiences.
WHY BTG
Our unique approach leverages the power of relationships, agile teams, innovative technology, and network effects to help our partners drive desired outcomes
COMPANY
BTG in numbers
250m+
Audiences Reached
500+
BTG Expert Network
20 yrs+
Combined Experience
$500m+
Cum Revenue Managed
Our Industry Partners
